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Marketing, BSBA
McLaren Undergraduate School of Management
Bring your whole self to the marketing program at USF. Bring all your skills and interests to the table — communication, creativity, innovation, persuasion, data analysis, technology, and a desire to change the world for the better.
Why I Love My Major: Marketing
Inspired by a passion for arts and media, Sophia LeTourneau ’22 shares why she chose to pursue a major in marketing.
An Adaptive Curriculum
We recognize that marketing has changed more in the past five years than in the previous fifty. Our curriculum has evolved with these changes. You will explore the explosive growth in international markets, the arrival of Big Data and data analytics and the evolution of customer expectations, especially in regard to sustainability and corporate integrity.
Zac Clark '23
runs a nonprofit that serves unhoused people in San Francisco.
Start Something
Some people tell us, ‘Your backpack can’t end homelessness!’ I say, ‘I know it can’t end homelessness, but it’s a place to begin.’”
Zac Clark '23
runs a nonprofit that serves unhoused people in San Francisco.
Our Stories
Equipped to Lead and Succeed
Passion for Justice
Connect With Us
Admission & Aid
Office of Undergraduate Admission
Lone Mountain Main 251
2800 Turk Street
San Francisco, CA 94118
2800 Turk Street
San Francisco, CA 94118
Hours
Monday - Friday:
8:30 a.m. - 5 p.m.
Fax (415) 422-2217