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Marketing, BSBA

Program Overview

We will give you the skills and experience necessary to succeed through a combination of in-class and extracurricular activities.

Our classes include traditional and non-traditional course work, increasingly using technology-assisted learning tools. In addition to course work, you will have the opportunity to participate in consulting projects with local firms like Cisco, Fitbit, and Oracle. You will meet prominent executives at our on-campus speaking events and have the opportunity to join our tours of high-interest firms around the Bay Area.