Marketing, BSBA
Bring your whole self to the marketing program at USF. Bring all your skills and interests to the table — communication, creativity, innovation, persuasion, data analysis, technology, and a desire to change the world for the better.
Come Unlock Your Potential
The marketing program at USF offers energy, experiences, and opportunities not found elsewhere.
Launch Your Career
At USF, learn strategies for meeting consumer needs in today's marketing landscape. Enter the job market with core business knowledge alongside the ability to identify and solve marketing challenges in any organization or community.
Get Involved
Meet fellow Dons who share your passion in marketing. Join the Marketing Club, where you can build your network, learn about internship and job opportunities, and develop your leadership skills. Find your support system at a Women in Business (WiB) meeting.
Engage With the Community
Use your knowledge to help local leaders and nonprofit organizations improve their operations. Engage in activities that address justice issues, strengthen communities, and enhance your civic competencies and values.
Land an Internship
Use USF’s career resources to secure internships. Attend career fairs and connect with potential employers. Get job-ready by joining resume writing and interview skills workshops.
What's it like as a USF marketing student?
Gain a strong foundation in the principles and tools of marketing. Learn to understand and prioritize consumer needs when building products and services. Explore social media and digital marketing, branding, public relations, and advertising strategy. Examine the role marketing plays in society and how it affects the common welfare.
Zac Clark ’23
Runs a nonprofit that serves unhoused people in San Francisco
Make Your Mark
“We’re launching a transitional housing and job-training program for unhoused people in rural communities. The backpack was just the beginning, and it’s always been more than just a backpack. It’s the first step on the path to a new home.”
Zac Clark ’23
Runs a nonprofit that serves unhoused people in San Francisco
Join the Horizon Collective
Starting in your first semester at USF, find your people, your purpose, and your profession by tackling real-world interdisciplinary projects in sustainability, AI, and health.
Our Stories
Connect With Us
Admission & Aid
Office of Undergraduate Admission
2800 Turk Blvd.
San Francisco, CA 94118
Monday - Friday:
8:30 a.m. - 5 p.m.
Call (415) 422-6563
Text (415) 636-6272