Students on laptops engaged in class
Business Analytics, BSBA

Program Overview

The BSBA in Business Analytics is a STEM-designated degree that prepares analysts and leaders who can use advanced analytical tools to solve practical business problems. You will learn how to combine core management ideas with models, data, and algorithms to improve business performance.

I am not a math person. I never thought I would ever be able to code, generate complex models from scratch or compose raw data to tell a clear story. When I signed up to take Data Visualization I was prepared to struggle. However the class was the most engaging, thought provoking, and enjoyable class that I have taken."

Hannah Weymuller ’22