USF faculty sun-young park

Sun-Young Park


Full-Time Faculty


Professor Sun-Young Park draws from her extensive academic and professional expertise in strategy, corporate social responsibility, branding, and marketing. She strives to help her students develop and practice more sustainable business models.

As a former management consultant for a leading multinational firm, Dr. Park has advised global companies and national government agencies in both the Asia Pacific and U.S. Additionally, she produced financial and marketing assessment reports to evaluate Texas State agencies' marketing programs. Most recently, she has examined the impact of disruptive innovation on community, strategic bridging as a viable collaboration model, and the role and mechanism of corporate social responsibility activities within firms.

Dr. Park enjoys exercising and learning about the workings of the brain and mind.


  • Chair, Peer Review Committee
  • Co-Chair, Diversity, Inclusion and Equity Committee
  • Executive Board Member of China Business Studies Initiative (CBSI)
  • Program Manager of International Student Ambassador Program (ISAP)
  • Mentor to students and professionals at international innovation hackathon events
  • Business Expert Judge for Korea-America Student Conference


  • PhD, Texas A&M University, College Station, Texas
  • MPA. University of Hawaii at Manoa, Honolulu, Hawaii
  • BA, Ewha Woman’s University, Seoul, Korea

Prior Experience

  • Consultant, PwC

Awards & Distinctions

  • Outstanding Research Award, USF School of Management, 2011, 2013 

  • Nominated for Academic Excellence Award and USF Jesuit Award by MBA Program, 2012

  • The Best Paper Award, Asia Pacific Tourism Research Forum, 2005

  • John Crompton Award, Texas A&M University, 2005

Selected Publications