Keith Dobkowski

Keith Dobkowski is the Chief Strategy Officer at FanReach, where he leads strategic planning, product innovation, and partnerships for a fan engagement platform that powers apps, web, and CTV experiences for pro sports teams, leagues, and venues. Keith's focus is helping sports and entertainment organizations build direct, one-to-one relationships with their fans, instead of renting attention on someone else's platform. 

Keith has spent more than 20 years in sports media and digital strategy, most of it centered on the same question: how do you build and grow an audience that actually belongs to you? Before FanReach, Keith spent seven seasons at the NFL as Director of Club Media Strategy, working with all 32 clubs on content strategy, audience development, emerging products and technology, and reporting and insights. Before that, Keith spent nine years at FOX Sports leading Brand Strategy, Audience Development, and Consumer Marketing across FOX's digital properties, including FOXSports.com.

• Product strategy
• Audience growth & development
• Data & analytics
• Business operations
• Sports technology

• Sports business
• Sports technology
• Marketing technology
• Audience development

• University of San Francisco, JD School of Law, 2003
• University of Oregon, BS in Political Science, 1997

• Chief Strategy Officer, FanReach (2023-Present)
• Director of Club Media Strategy, NFL (2017-2023)
• Senior Director of Brand Strategy, FOX Sports (2007-16)