Faculty & Staff
At USF, you'll learn from faculty with global sport industry leadership experience — executives, directors, broadcasters, and advisors. Their active roles ensure every class includes current insights on topics like NIL, sports betting, and tech disruptions. Beyond the classroom, faculty, guest speakers, staff, alumni, and peers connect you with key industry contacts and career opportunities.
Academic Director
- UC Berkeley, PhD in Economics, 1997
- Sports Economics
- Sports Finance
- Sports Valuation
- Sports Antitrust
Full-Time Faculty
Dr. Nola Agha is a Full Professor at the University of San Francisco as well as an award-winning educator and researcher. She teaches not only quantitative analysis but also the ethical application of business practices in order to develop inclusive leaders for the sport industry. Dr. Agha’s research involves inequitable redistributions of wealth, the structural forces that allow for inequities, and policies that can remedy them. This includes the public subsidization of professional sport as...
- University of Massachusetts, Amherst, PhD in Management, 2010
- University of San Francisco, MA in Sport Management, 1999
- Indiana University, BA in Kinesiology, 1996
- Economic impact of teams, stadiums, and events
- Public subsidies for stadiums and arenas
- Inequitable redistributions of wealth in women’s sport and minor league baseball
- University of New Mexico, PhD Sport Administration, 1997
- Fresno State University, MA Mass Communications, 1994
- Fresno State University, BA Communications, 1992
- Leadership
- Critical thinking
- Media and sports
Dr. Michael M. Goldman is a marketing and sales teacher, researcher, and advisor to organizations in the U.S., India, Kenya, and South Africa. From investigating how to retain baseball season ticket holders of the San Francisco Giants, to advising the MTN Group on leveraging their FIFA World Cup sponsorship, to developing sales skills workshops with the Los Angeles Clippers, Michael has worked with students, managers, and clients to enhance their abilities to acquire, grow and retain profitable...
- Gordon Institute of Business Science, DBA, 2014
- Gordon Institute of Business Science, MBA, 2005
- Sport fan and consumer behavior
- Athlete, team or event sponsorship
- Sport sales and demand generation
- Sport marketing strategy
Dr. Manning teaches Sport Marketing and Business Development and Sales. His approach as an educator is influenced by his time as a University Professor, College Administrator, NCAA Volleyball Coach, and High School teacher. He has broad experience teaching across the Sport Management curriculum – through collaborative projects with industry professionals/organizations (MLB, MiLB, MLS, NBA, NCAA, NFL, NHL, USL), his theme has become, “California is Our Classroom: The Intersection of Academia and...
- University of New Mexico, PhD in Sport Administration, 2013
- Sport marketing & sales
- Branding
- Sport law & risk management
- eSports
Part-Time Faculty
Laura Hazlett is a talented and strategic executive with an impressive track record on complex projects that involve multiple stakeholder groups. Laura spent four years as the chief financial and administrative officer of the California College of Arts, was the chief financial officer for athletics at UC Berkeley, and served as a consultant to the University of Oregon. While with the University of Oregon, Laura was the financial point person for the development of Matthew Knight Arena, acting as...
- PhD, Finance, University of California, Los Angeles
- MS, Economics, University of California, Los Angeles
- BA, Mathematics, Arizona State University
- BS, Economics, Arizona State University
Derek Howard has more than 30 years of experience in complex litigation on behalf of athletes, consumers, employees and trust beneficiaries. He has served as Co-Lead Counsel in nationwide class action cases and obtained substantial awards through both jury verdicts and pre-trial settlements. Mr. Howard’s practice has provided counseling and litigation advice concerning sporting organizations, major Fortune 500 corporations, and has attained newsworthy and groundbreaking settlements.
- University of San Francisco, MA in Sport Management, 2009
- Golden Gate University School of Law, JD, 1984
- University of Pennsylvania, BA in Political Science and Urban Studies, 1980
- Sport Law
Growing up in Pasadena, California, Andrew developed a lifelong love of sports through playing soccer, baseball, and running cross country and track. Having done his undergrad at Amherst College in Massachusetts and received his JD at UCLA School of Law, Andrew has lived across the country, but remains a diehard Dodgers fan.
After beginning his career as a litigation associate with Winston & Strawn LLP, Andrew decided to pursue a career in sports and joined Cohort 40 of USF Sport Management...
- University of San Francisco, MA in Sport Management, 2015
- UCLA School of Law, JD in Law, 2009
- Amherst College, MA in Economics, 2004
- Law
- Sport management
- Sport law
Industry Instructors
Each semester, industry professionals share their expertise with Sport Management students by teaching elective courses. This enables USF Sport Management students to learn dynamic trends, context, and specific aspects of sport-related careers from executives actively working in sport. Elective options vary each semester. A sample list of past elective course offerings are as follows:
- Social Media & Content, taught by Danny Pedroza, Senior Director of Social Media, Golden State Warriors and Chase Center
- Athlete Marketing, taught by Ted Yeschin, Vice President at Wasserman
- Sports Media & Entertainment, taught by David Tetreault, President, Lights Out Productions BKB Bare Knuckle Boxing & Trigon Combat
- Corporate Partnerships, taught Scott Gwartz, Vice President, New Partnerships for UCLA and Rose Bowl Stadium, JMI Sports
- The New Moneyball – Using Data and Insights to Impact Sports Business Strategy, taught by Jim Guthrie, Associate Vice President, Brands & Properties at Wasserman
- Strategic Management & Human Resources, taught by Keith Dobkowski J.D., Chief Strategy Officer at FanReach
- Strategic Management & Human Resources, taught by Juan De Jesus, Chief Strategy Officer at Next League
- Sponsorship Activation and Marketing, taught by Dr. Heather Hunter, Senior Associate AD/SWA at UC Davis
- Personal Branding and Sports Careers, taught by Dr. Rich Campbell, Marketing Professor at Sonoma State University
- Getting Your Dream Job, taught by Celeste Gehring, Owner, Visionary Building
-
Teams, Agencies, and How Athletes Make Money, taught by Arielle Moyal Stansell, Founder, Moyal Enterprises LLC
-
Creating Unforgettable Fan Experiences in Sports, taught by Heather Vaughan, President, MLV NorCal
-
Getting a Dream Job in Sports Business: Career Advancement in Professional Sports, taught by Jordan Gardner, Consultant at JG Sports Ventures and Chairman of Scottish Football Club Kelty Hearts FC
Staff
- Director of Administration
Brent R von Forstmeyer, Ed.D
brvonforstmeyer@usfca.edu - Director of Academic Programs | Professor
Daniel Rascher, Ph.D
rascher@usfca.edu - Associate Director, Orange County Campus
Ashley Sloper, Ed.D
ajsloper@usfca.edu - Program Assistant
Richard Placencia
rplacencia@usfca.edu