Professor Susan Barnes

Susan Barnes

Adjunct Professor

Biography

Suse Barnes is a Digital Marketing Consultant specializing in social media marketing, advertising and search engine marketing. With more than twenty years in the digital marketing industry, Suse consults with businesses throughout the United States and has taught courses at several universities in the San Francisco Bay Area.

Suse is the president and founder of Susby Digital Marketing, LLC. Established in 2009 and located in Oakland, California, Susby serves a variety of clients in both B2C and B2B sectors, ranging in size from startup to global enterprises. She has managed advertising budgets from $500 to $1.5 million per month. She is also the author of Like, Follow, Share: Awesome, Actionable Social Media Marketing to Maximize Your Online Potential, published by Tycho Press in 2015.

Expertise

  • Social Media Marketing
  • Innovation in Advertising
  • Digital Marketing
  • Search Engine Marketing
  • Marketing Analytics

Appointments

  • Program Director, Social Media Marketing Program, California State University East Bay, 2019 - 2020
  • Program Director, Integrated Marketing Program, San Francisco State University College of Extended Learning, 2008-2017

Education

  • Northwestern University, MM in Clarinet Performance, 1997
  • Oberlin College, BA in Studio Art, 1996
  • Oberlin Conservatory, BM in Clarinet Performance, 1996

Prior Experience

  • Adjunct Professor in Advertising, University of San Francisco¬†
  • Adjunct Professor in Marketing, Hult International Business School

Awards & Distinctions

  • Robert Bell Award for Outstanding Achievement, 2001
  • San Francisco State University CEL, Internet Design and Technology Program

Selected Publications

  • Like, Follow, Share: Awesome, Actionable Social Media Marketing to Maximize Your Online Potential, Tycho Press, 2015