Jeffrey Johnson

Jeffrey Johnson

Assistant Professor

Full-Time Faculty

(415) 422-4609 Harney Science Center 440I


After earning BA and PhD degrees from Yale and Stanford Universities, Professor Johnson worked as a UI designer and implementer, engineer manager, usability tester, and researcher at Cromemco, Xerox, US West, Hewlett-Packard Labs, and Sun Microsystems.

In the late 1980s and early 1990s he was chair of Computer Professionals for Social Responsibility. He has taught at Stanford University, Mills College, and in 2006 and 2013 taught HCI as an Erskine Fellow at the University of Canterbury in New Zealand. Since 2004 he has served on the SIGCHI Public Policy Committee. In 2013 he presented in the prestigious Authors@Google talk series. He is a member of the ACM SIGCHI Academy and in 2016 received SIGCHI's Lifetime Achievement in Practice Award. He has authored or co-authored many articles and chapters on human-computer interaction, as well as the books GUI Bloopers, Web Bloopers, GUI Bloopers 2.0, Designing with the Mind in Mind, Conceptual Models: Core to Good Design (with Austin Henderson), Designing with the Mind in Mind 2nd edition, Designing User Interfaces for an Aging Population (with Kate Finn), and Designing with the Mind in Mind 3rd edition.

ACM SIGCHI Awards Committee, 2017-present
ACM SIGCHI U.S. Public Policy Committee, 2004-present
Heidelberg Laureate Forum Young Researcher Selection Committee, 2017-2020
Board Chair, Computer Professionals for Social Responsibility, 1990-93
Member, USF Multidisciplinary Committee on Aging
PhD, Psychology (developmental, experimental), Stanford University
BA, Psychology (experimental), Yale University
Visiting Erskine Fellow, University of Canterbury, Christchurch New Zealand
Adjunct Professor, Mills College
Adjunct Professor, Stanford University
President and Principal Consultant, UI Wizards, Inc.
Computer Science
Cognitive/Perceptual Psychology
Selected Publications

Johnson, J., Designing with the Mind in Mind: Simple Guide to Understanding User Interface Design Guidelines, 3rd edition, 2020, Morgan Kaufman Publishers.

Johnson, J., Hastak, M., Jansen, J., Ravel, D. "Analyzing Advertising Labels: Testing Consumers' Recognition of Paid Content Online", Proceedings of ACM CHI'18, paper LBW517, doi: 10.1145/3170427.3188533.

Johnson, J., Finn, K. Designing User Interfaces for an Aging Population: Towards Universal Design, 2017, Morgan Kaufman Publishers.

Lazar, J., ..., Johnson, J., et al (2015). Human-Computer Interaction and International Public Policymaking: A Framework for Understanding and Taking Future Actions. Foundations and Trends in Human-Computer Interaction, 9(2), 69-149.

Johnson, J. "Can Computer Professionals and Digital Technology Engineers Help Reduce Gun Violence?", Communications of the ACM, Volume 56, Issue 3, March 2013, pp. 35-37.

Awards & Distinctions

Named an Association for Computing Machinery (ACM) Distinguished Member, 2019

Recipient of ACM SIGCHI Lifetime Achievement Award, 2016

Elected to ACM SIGCHI Academy, January 2014

Erskine Fellow, Computer Science and Software Engineering Department, University of Canterbury, New Zealand, 2013

Distinguished Speaker, Association for Computing Machinery (ACM), 2011-2014

Erskine Fellow, Computer Science and Software Engineering Department, University of Canterbury, New Zealand, 2006