Marketing Major Faculty

The Department of Marketing includes 17 faculty, 12 full time and five adjuncts. Faculty hold doctoral degrees from Harvard, Northwestern, University of California, Berkeley, and other recognized leaders in marketing education and research, as well as institutions acclaimed for academic specialties (for example, performance prediction, advertising).

The diversity of interests is reflected in faculty service on the editorial boards of prominent academic journals and on the boards of directors of both closely held and publicly listed companies, and in leadership roles in professional and socially minded organizations. U.S. News & World Report recently ranked the department #22 in the nation across all 825 accredited schools with undergraduate marketing programs.

Jonathan Barsky

Associate Professor
(415) 422-6219

Associate Professor Jonathan Barsky, a teacher in the School of Management for over two decades, is the author of more than 100 articles published in...

Education:

Ph.D., Marketing, Golden Gate University, San Francisco, CA, 1991 | M.S., Hotel Restaurant and Travel Administration, University of Massachusetts, Amherst, MA, 1981 | B.A., Spanish, Minor in Business Administration, Bucknell University, PA, 1978

Courses:

Marketing Principles, Marketing Research, Special Topics in Marketing, Senior Topic, Marketing Management

Shenzhao Fu

Associate Professor
(415) 422-6447

Associate Professor Shenzhao Fu is garnering international recognition for his research on the effects of western multinational companies on consumer...

Education:

Ph.D., Business Administration, Indiana University, 1989 | MBA, Marketing, Indiana University, 1986 | B.S., Mechanical Engineering, University of Shanghai for Science and Technology, 1982

Courses:

Marketing Principles, International Marketing

Leslie Goldgehn

Professor
(415) 422-6537

Professor Leslie A. Goldgehn is garnering international recognition for her expertise in marketing strategy and leadership development. Her teaching...

Education:

Post Graduate Certificate, Customer Focused Innovation, Stanford University. October, 2013 | Post Graduate Certificate, Leadership Dynamics, Harvard University, 1999 | Ph.D., Concentration in Marketing, Northwestern University, Evanston, IL, University Fellow, 1982 | M.A., Administration and Policy Analysis, Loyola University, Chicago, IL, 1976 | B.A., Anthropology and Psychology, University of Illinois, Champaign, IL (with Honors), 1974

Courses:

Marketing Principles, Consumer Behavior, Honors: Marketing Principles

Nicholas Imparato

Department Chair / Professor
(415) 422-6740

Nicholas Imparato is a professor of marketing and management at the University of San Francisco and, since 2011, chair of the Department of Marketing...

Courses:

Marketing Principles, Directed Study, International Marketing, Strategic Marketing, MBA Internship, Directed Study, Global Marketing and Business Intelligence

Ryan Langan

Assistant Professor
(415) 422-2501

Assistant Professor Ryan Langan’s research area lies in branding and corporate social responsibility with a focus on understanding how consumers...

Education:

Ph.D., in Marketing University of South Florida | M.B.A., in Marketing University of Portland | B.S., in Sports Management at the University of Wisconsin at La Crosse

Courses:

Marketing Principles, Special Topics in Marketing, Marketing Management, Marketing Management

Bhavya Mohan

Assistant Professor
(415) 422-4182

Assistant Professor Bhavya Mohan teaches in the Marketing Department of the School of Management. Her research examines issues of transparency,...

Education:

Doctor of Business Administration, Marketing, Harvard Business School, Boston, MA, 2016 | Bachelors of Arts, Economics and English with Honors, Stanford University, Stanford, CA

Courses:

Marketing Principles, Marketing Analytics

John O'Meara

Director of Strategic Initiatives / Instructor
(415) 422-4518

Director of Strategic Initiatives John O’Meara is an on-pulse innovation driver and classically trained business executive, with a successful track...

Education:

M.B.A., emphasis on Marketing and Finance, Anderson School of Management, University of California at Los Angeles (UCLA) | B.S., Magna Cum Laude, University of San Francisco, CA

Courses:

Marketing Principles, Integrated Marketing Communications, Brand Strategy and Product Management, Strategic Brand Management

Anthony Patino

Associate Professor / Associate Dean of Graduate Programs
(415) 422-4152

Anthony Patino is a renowned expert in entertainment, advertising and promotion, consumer behavior, public policy and marketing analytics. He holds...

Education:

PhD, Business Administration, Marketing, Temple University, Philadelphia, Pennsylvania, 2006 | MBA, Marketing, Duke University, North Carolina, 1991 | MA, Administration, Planning and Social Policy, Harvard University, Cambridge, Massachusetts, 1989 | BA, Mathematics, Drew University, Madison, New Jersey, 1985

Courses:

Marketing Principles, Consumer Behavior, Entertainment Marketing, Directed Study, Marketing Analytics, Strategic Marketing, Global Business Practicum, MBA Internship, Directed Study, Consumer Behavior, Special Topics: Marketing, Cross-Cultural Marketing and Integrated Marketing Communication

Sonja Martin Poole

Assistant Professor
(415) 422-4454

Assistant Professor Sonja Martin Poole is an internationally recognized lecturer and researcher on transformative marketing strategy and marketing...

Education:

Post-doc, Business, Marketing Emphasis, Tulane University, Freeman School of Business, New Orleans | PhD, Education Policy, Organization, Measurement and Evaluation, University of California at Berkeley | MA, Economics, California State University, East Bay, College of Business and Economics | MA, Education, University of California at Berkeley | BA, Economics, University of California at Berkeley

Courses:

Marketing Principles, Marketing Research, Multicultural Marketing, Marketing for Social Change, Marketing Principles, Nonprofit Marketing & Communication

Sweta Thota

Associate Professor
(415) 422-6519

Assistant Professor Sweta Chaturvedi Thota is primarily interested in exploring consumer behavior with specific research emphasis on consumers'...

Education:

Ph.D., Business Administration, Louisiana State University, 2004 | M.B.A, Marketing, FORE School of Management, India, 1997 | B.S., Chemistry/Zoology, Dayalbagh University, India, 1994

Courses:

Marketing Principles, Marketing Research, Consumer Behavior

Ricardo Villarreal

Associate Professor

Associate Professor Ricardo Villarreal De Silva brings to USF years of extensive research on ethnic identity and core cultural values in the consumer...

Education:

Ph.D., Advertising, University of Texas at Austin, 2004 | M.B.A., Texas A&M University at Corpus Christi, 1996 | B.A., Business Administration, University of the Incarnate Word at San Antonio, 1992

Courses:

Marketing Research, Integrated Marketing Communications, Research Methods in Marketing, Integrated Marketing Communications, Marketing Principles

Contact Info

Admission: Undergraduate

Monday–Friday 8:30 a.m.–5 p.m. and Saturdays by appointment

University of San Francisco
Main Campus
Lone Mountain, Second Floor
2130 Fulton Street
San Francisco, CA 94117
(415) 422-6563

Contact Info

Undergraduate Studies and Programming

Monday–Friday 9 a.m.– 5 p.m.

University of San Francisco
Main Campus
Malloy Hall, Suite 113
2130 Fulton Street
San Francisco, CA 94117
(415) 422-2369