McCarthy Trademark Symposium

Each year the McCarthy Institute hosts a variety of symposia, lectures, and workshops for legal scholars, practitioners, and policymakers from across the country and around the world. 

Trademark Law Symposia

The McCarthy Institute and Microsoft Corp. have partnered in recent years to host an annual symposium on trademark law. The inaugural event was held in 2010 at USF, and was followed up by annual events at locations including Microsoft in Seattle, Time Warner Inc. in New York, and Oxford University in London. The symposia bring together policy leaders from corporations, government, academia and private practice to examine cutting edge issues in trademark law.  

"Trademark Law and its Challenges in 2015"  REGISTER NOW!
September 26, 2015
McLaren Conference Center, University of San Francisco
Register now for the sixth annual symposium, presented by The McCarthy Institute for Intellectual Property and Technology Law, the International Trademark Association (INTA) and Microsoft Corporation.

"Trademark Law and its Challenges in 2014"
March 13, 2014
British Library, London, England
The fifth annual McCarthy Institute and Microsoft Corp. symposium will be co-sponsored by Oxford Intellectual Property Research Centre and the International Trademark Association (INTA). Keynote speakers include Graeme Dinwoodie, Professor of Intellectual Property and Information Technology Law at the University of Oxford and Etienne Sanz de Acedo, Chief Executive Officer of INTA.

"Trademark Law and its Challenges in 2013"

February 28, 2013
20th Century Fox Studios, Los Angeles, CA
The fourth annual McCarthy Institute and Microsoft Corp. symposium will be hosted by Fox Entertainment Group in Los Angeles. Additionally, the conference includes panels on right of publicity, ICANN’s gTLD program, trademark empirics in academia and practice, and intermediate liability.  

"Trademark Law and its Challenges in 2012" 
February 9, 2012
Time Warner Center, New York, NY
The third annual McCarthy Institute and Microsoft Corp. symposium was hosted by Time Warner Inc. in New York City. The event featured a luncheon keynote address by J. Thomas McCarthy and a closing keynote address titled “Building and Maintaining a Brand Franchise: The Magic behind Harry Potter” presented by Diane Nelson, president of DC Entertainment. Additionally, the conference included panels on social networking, ICANN’s gTLD program, the Protect IP Bill from U.S. and European perspectives, as well as a panel on the roles and responsibilities of intermediaries and rights holders. 

"Trademark Law and its Challenges in 2011"
February 3, 2011
The McCarthy Institute and Microsoft Corporation presented their second joint symposium on the most pressing issues in trademark law facing brand owners, trademark attorneys and public policy makers in the current global economy. This year, the conference took place at Microsoft's global headquarters in Redmond, Washington.

Other Symposia

"Brand as Property: Trademark Law and its Challenges in a New Era"
November 4, 2009
This conference explored cutting-edge issues in domestic and international trademark law. Panel discussions will address recent developments in the trademark use doctrine, the Madrid Protocol, the recent eBay decision, and advances in Chinese trademark law. The featured keynote speaker was Professor J. Thomas McCarthy, author of the six-volume treatise, McCarthy on Trademarks. In addition, the conference will feature speakers from Microsoft and the World Intellectual Property Organization.

Sponsors: McCarthy Institute for Intellectual Property and Technology Law, Microsoft Corporation, World Intellectual Property Organization, Unitalen

"Lawyers, Drugs, & Money: A Prescription for Antitrust Enforcement in the Pharmaceutical Industry"
September 25, 2009
One of the most pressing issues of our time is how to encourage medical innovation while containing the costs of medication. Judges grapple with this challenge in litigation over patent rights and antitrust law. The result is a potent dose of lawyers, drugs and money, the topic of our symposium. This symposium included five panels addressing critical issues relevant to enforcement of the antitrust laws in the pharmaceutical industry.

Sponsors: USF School of Law, American Antitrust Institute, Rutgers Law Journal, USF School of Law Center for Law and Ethics, Berger & Montague, P.C., Faruqi & Faruqi, LLP, Hangley Aronchick Segal & Pudlin, P.C., Kaplan Fox & Kilsheimer LLP, Kenny Nachwalter, P.A., Lieff, Cabraser Heimann & Bernstein, LLP, Odom & Des Roches, LLP, RodaNast, P.C., The Smith Foote Law Firm, LLP

"Fair Use in the Sky with Diamonds: Examining the Derivative Works Right in the Face of Fair Use"
November 1, 2008

Speakers: William Sloan Coats, Partner, White & Case LLP; Raymond T. Nimmer, Dean, University of Houston Law Center and Co-Director, Houston Intellectual Property and Information Law Institute; Corynne McSherry, Staff Attorney, Electronic Frontier Foundation; Jason M. Schultz, Acting Director, The Samuelson Law, Technology & Public Policy Clinic, Berkeley Law and Fellow, Electronic Frontier Foundation; Annette L. Hurst, Partner, Orrick, Herrington & Sutcliffe LLP; Anthony Falzone, Executive Director, Fair Use Project, Stanford University Law School; Dale Nelson, Vice President, Intellectual Property, Warner Bros.; Mark S. Lee, Partner, Manatt, Phelps & Phillips, LLP; Lizbeth Hasse, Esq., Partner, Creative Industry Law Group, LLP; Paul Geller, editor of International Copyright Law and Practice Attorney at Law; Ysolde Gendreau, Professor, University of Montreal; Steve Vander Ark, Creator, "The Harry Potter Lexicon"; Jim Marshall, Rock Photographer

Moderators: J. Thomas McCarthy, David Franklyn, Paul Geller, and Stewart Kellar

"Software/Business Method Patents and The New Community Patent Proposal"
June 10, 2003
The seminar concerned recent developments in European patent law and protection of computer related inventions. Presenters from Kilburn & Strode included Peter Hale, Juliet Hibbert and Gwilym Roberts as well as William Cook of Simmons & Simmons’ London office. Local counsel who presented included Chris Palermo of Hickman Palermo Truong & Becker in San Jose, and Robert A. Barr, Vice President and Worldwide Patent Counsel of Cisco Systems. Dr. Dai Rees, Director of the European Patent Office in Munich, discussed current and future prospects for IT-related patenting in Europe.

Sponsors: McCarthy Institute and the London law firm of Kilburn & Strode

"Biotechnology and Pharmaceutical Patents in the Genomic Era"
March 22, 2003

Speakers: Professors Mark Lemley and Robert Merges, UC Berkeley; Professor Dan Burke, University of Minnesota; Dr. Gladys Monroy, Morrison & Foerster; Dr. Benjamin Borson, Fliesler, Dubb, Meyer & Lovejoy; Ned Israelsen, Knobbe, Martens, Olson & Bear in San Diego; Max Hensley, Gilead Sciences, Inc.

McCarthy Institute Distinguished Lecture Series 

"IP v. 3.0: The Emerging Role of Intellectual Property Protection in the (Digital) Cloud"
October 13, 2010
A McCarthy Institute Distinguished Lecture Featuring Horacio E. Gutiérrez, Corporate Vice President and Deputy General Counsel in charge of the Microsoft Corporation's worldwide intellectual property and licensing group.

"Report from the Front: Empirical Investigations into Trademarks, Keyword Advertising, and Search Engine Presentation"
November 17, 2010
Professor David Franklyn, joined by Ben Edelman of Harvard Business School and David Hyman of University of Illinois College of Law, presented the preliminary results of on-going empirical projects they are conducting regarding keyword advertising by internet search engine companies. Their research addresses whether consumers aware of the difference between paid and unpaid search engine results and if they would behave differently in the search environment if they were aware of the difference, whether consumers are confused by the variety of results when they type in a known trademark, and whether they know which results originate from the owner of the trademark and which do not.

Speakers: Ben Edelman, Assistant Professor, Harvard Business School – Negotiation, Organizations and Markets Unit; David Franklyn, Professor, University of San Francisco School of Law, Executive Director, USF McCarthy Institute for Intellectual Property and Technology Law; David Hyman, Richard W. and Marie L. Corman Professor, University of Illinois College of Law, Director, Epstein Program in Health Law Policy 

"Gone in 60 Milliseconds: Trademark Law and Cognitive Science"
February 27, 2008
Rebecca Tushnet

"Engineering a Deal: Toward a Private Ordering Solution to the IP Anticommons Problem"
October 23, 2007
Professor Scott Kieff, Washington University School of Law

"Reports from WIPO on Intellectual Property Developments and Trends"
October 4, 2007
Dr. Rama Rao, Senior Counselor of the World Intellectual Property Organization (WIPO)

"Freedom of Speech and the Right of Publicity"
January 25, 2007
Eugene Volokh, Gary T. Schwartz Professor of Law, University of California, Los Angeles School of Law

"Entertainment, Technology and the Academy’s Contribution to IP Policymaking"
February 21, 2006
Professor Lionel S. Sobel, Southwestern University

"Using Liability Rules to Stimulate Local Innovation in Developing Countries: Applications to Traditional Knowledge"
March 10, 2005
Professor Jerome Reichman, Duke University

"Why Shouldn’t Copyright and Trademark Protect Functionality?"
April 7, 2004
Professor Pamela Samuelson, UC Berkeley

"Old Fashioned Copyright"
February 17, 2004
Professor Paul Goldstein, Stanford University

"Authorship In Comparative Copyright Law"
October 31, 2002
Professor Jane Ginsburg, Columbia University

"Freeing the Air"
February 19, 2002
Professor Lawrence Lessig, Stanford University

"Who Owns the Bible: Copyright Claims by Interpreters of the Dead Sea Scrolls"
November 19, 2001
David Nimmer, Visiting Professor at UCLA and Of Counsel to Irell & Manella

Scholarship Workshops

"IP Rights in China"
March 23, 2006
Jonathan Heimer, Deputy Principal Commercial Officer, U.S. Consulate General, Shanghai

"A Coasean Analysis of Marketing, Regulating the Distribution of Marketing"
March 15, 2006
Professor Eric Goldman, Marquette University

"Savoir-Faire Know-How: Knowledge Transfer Between Europe and the United States"
November 2, 2005
Thérèse Keelaghan, Advocat à la Cour/Attorney at Law, Aix-en-Provence, France

"Hunting Goodwill: A History of the Concept of Goodwill in Trademark Law"
October 6, 2005
Professor Robert G. Bone, Boston University

"Rethinking Rights in Biospace"
April 13, 2005
Professor Robin Feldman, Hastings College of Law

"Secondary Liability in Copyright Law"
April 6, 2005
Professor Alfred C. Yen, Boston College Law School

"Patent Prosecution and the Doctrine of Equivalents"
February 3, 2005
Professor Doug Lichtman, Univ. of Chicago Law School

"Regulatory Copyright"
January 26, 2005
Professor Joseph P. Liu, Boston College Law School

"Developing International Intellectual Property Law: Achieving the Right Mix of Substance and Process"
April 28, 2004
Professor Graeme B. Dinwoodie, Chicago-Kent College of Law

"Curing Homosexuality? Moral Signals and the Potential for Expressive Impacts in Patent Law"
March 17, 2004
Professor Tim Holbrook, Chicago-Kent College of Law

"IP Rights and Antitrust Law in the EU"
February 25, 2004
Professor Dr. Theo Bodewig, Humbolt University in Berlin

"Functionality and Trade Dress Protection"
October 29, 2003
Professor Margareth Barrett, Hastings College of Law