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Julia Kirkland

Assistant Professor

Full-Time Faculty
Kalmanovitz Hall 388


Julia has been in B2B marketing for 20+ years, starting her career in advertising. Her experience includes global brand planning, strategic development, new product launch and independent consulting for several fortune 500 pharmaceutical clients. Julia’s research interests include Organizational Behavior- Behaviors Influencing Marketing Leadership, Advertising- Brand Activism vs. Corporate Social Responsibility and Sales Enablement.

Research Areas

  • Organizational behavior — behaviors influencing marketing leadership
  • Advertising — Brand activism vs. Corporate social responsibility
  • Sales enablement


  • Oklahoma State University, PhD in Business Administration, Marketing 2019
  • LIU Post, MBA in Marketing, 2002
  • Temple University, BA in English, 1994

Prior Experience

  • Senior Vice President, Management Supervisor, Advertising, Omnicom Group
  • Associate Director, Commercial Marketing, AbbVie Inc.
  • Associate Director, Commercial Sales Training & Development, Assertio Therapeutics

Selected Publications

  • Ryan Kirkland, Julia C, Bryan D Edwards, and Karen E Flaherty. “The Effect of Honest and Humble Leadership on Salesperson Customer Orientation.” Journal of Business Research 130 (2021): 49–58. Web.