Trademark Law and Its Challenges 2018

Friday, February 23 9 a.m. – 5 p.m.

Off-Campus Event - Google, Sunnyvale, California

Registration is closed as this event is sold out.

Location: Google, Sunnyvale, California
MCLE: CA General Credit Hours will be available* (approval pending)

San Francisco Skyline

The McCarthy Institute for Intellectual Property invites you to join its eighth annual symposium: Trademark Law and Its Challenges 2018. This annual one-day symposium brings together brand owners, trademark attorneys, and public policymakers to face off on today's most pressing issues in trademark law.

Keynote Speakers:
Danny Sullivan, Public Liaison for Search, Google
Etienne Sanz de Acedo, CEO, INTA

Empirical Surveys in Trademark and Advertising Cases
Cultural Shifts Affecting Trademarks
Fair Use On and Off the Internet
The Latest ICANN Developments Impacting Trademarks

Host Sponsors:
International Trademark Association
Seed IP Law Group
University of San Francisco School of Law, McCarthy Institute for Intellectual Property and Technology Law

Law Firm Sponsors:
Banner & Witcoff, LTD
Bereskin & Parr
Cooley LLP
Debevoise & Plimpton
Fish & Richardson
Hogan Lovells
Perkins Coie
Wanhuida Peksung IP Group