Faculty

Full-Time Faculty


Daniel Rascher

Academic Director
(415) 422-5637

Dr. Rascher is Professor and Director of Academic Programs for the Sport Management Program at the University of San Francisco, where he has taught sports economics and finance, business research methods, and master's project. As President of SportsEconomics, his clients have included organizations involved in the NFL, MLB, NBA, NHL, MLS, PGA, NCAA, AHL, sports media, minor league baseball, Formula One racing, CART, Premier League Football, local sports commissions, and various government...

Education:

PhD, Economics, University of California, Berkeley

Nola Agha

Associate Professor
(415) 422-6642

Professor Agha teaches courses in research methods and strategic management and previously taught sport finance and sport economics at the University of Massachusetts Amherst. She worked in international business operations for several years and has also consulted to the sport and fitness industry by conducting economic impact studies, competitive analysis, and feasibility studies for clients in MLB, NBA, minor league hockey, local organizing committees, and fitness organization. Prof. Agha's...

Education:

PhD, University of Massachusetts, Amherst

Richard Cellini

Professor
(415) 422-6860

Dr. Cellini teaches the Leadership and Critical Thinking course for all cohorts. He also serves as the Internship professor. In addition to his work with the University, Dr. Cellini is also a play-by-play announcer. He is currently a lead play-by-play announcer for Sports USA Radio. He has broadcast for ABC's college football, FOX's NFL Europe and Pac-10 basketball on Fox Sports Net.

Education:

PhD, University of New Mexico

Michael Goldman

Associate Professor
(415) 422-5280

Dr. Michael M. Goldman is a marketing and sales teacher, researcher, and advisor to organisations in the U.S., India, Kenya, and South Africa. From investigating how to retain baseball season ticket holders of the San Francisco Giants, to advising the MTN Group on leveraging their FIFA World Cup sponsorship, to developing sales skills workshops with the Los Angeles Clippers, Michael has worked with students, managers and clients to enhance their abilities to acquire, grow and retain profitable...

Education:

DBA, Gordon Institute of Business Science

Jeremy Howell

Professor
(415) 422-6875

A professor at the USF since 1997, Dr. Howell was the first full time professor hired into the Sport Management Master's program where he has taught numerous courses that focus on the intersection of sport, culture and commerce. He has since held multiple roles at the institution. In 2010 he was part of a three-member Interim Athletic Director team that oversaw all operations of USF's Athletic Department. He is currently the NCAA Faculty Athletics Representative, a member of the Athletics...

Education:

PhD, University of Illinois, Urbana-Champaign, MS, University of Washington, Seattle, PGCE, Bangor University, Wales, BA, Bangor University, Wales

Part-Time Faculty


Scott Abbott

Adjunct Professor

Scott Abbott is an accomplished track and field/cross country coach with over 15 years of experience coaching athletes at all levels from youth to professional. Abbott currently is the Executive Director of the Sacramento Running Association which facilitates the sport of running in the Sacramento region, including owning and operating many large scale running events that generate over $2 million of revenue annually. Abbott currently coaches numerous professional and Olympic-level athletes as...

Education:

MA, Sport Management, University of San Francisco, BA (magna cum laude), University of California, Los Angeles

Ashley Adamson

Adjunct Professor

Ashley Adamson is a studio host, anchor and reporter covering all Pac-12 Network shows and events. She joined the San Francisco-based network prior to launch in August 2013. Before moving to San Francisco, Adamson worked as a sports anchor/reporter for WISH-TV, the local CBS affiliate in Indianapolis where she covered several marquee events including Super Bowl XLVI, the Indianapolis 500 and Butler's back-to-back run to the NCAA men's basketball championship final. Adamson has also worked as...

Education:

MS, Broadcast Journalism, Boston University, BA, English, Boston College

Keir Beadling

Adjunct Professor

Keir Beadling is an experienced consumer brand growth marketer. Most recently, he served as Head of Growth of Blueberry, a new marketplace entrant in the home services space. Before Blueberry, Professor Beadling worked as CMO of the San Francisco-based social media startup SquishClip. He has also developed and advised a host of innovative, consumer and lifestyle brands as CEO of Mavericks Surf Ventures and Evolve Sports, Co-Founder and COO of Golden Gate Arena, and as Founder and CEO of Evolve...

Education:

Juris Doctor, Case Western Reserve University School of Law, BA in History, Duke University

Elizabeth Berecz

Adjunct Professor

Elizabeth Berecz is a seasoned financial executive with over 20 years of experience holding senior level positions in both private and public companies. Liz is currently serving as the Chief Financial Officer of Garrett Leight California Optical, a global wholesale and retail optical company. Prior to this role, Liz was the CFO for Nemus Bioscience, an early stage public biotech company located in Costa Mesa, California from July 2014 to May 2018. She has proven success in leading strategic...

Education:

MA, Sport Management, University of San Francisco, BA, Economics, Stanford University

Dedan Brozino

Adjunct Professor

Dedan Brozino is the Chief Development Officer of the Rose Bowl Legacy Foundation, the venue’s non-profit, bringing over 15 years of sports administration experience in fundraising and resource acquisition to America’s Stadium as one of the top fundraisers in Southern California. Since his arrival in Pasadena in 2015, the Legacy Foundation team, led by RBOC General Manager Darryl Dunn, has generated more than $16.5M in gifts from the community that has funded key projects such as: the naming of...

Education:

MA, Sport Management, California State University, Long Beach, BA, Sport Administration, Minor in Print Journalism, DeSales University

Rich Campbell

Adjunct Professor

Prof. Campbell is a Professor in the School of Business and Economics at Sonoma State University. In addition to a Marketing PhD from the University of Oregon, he completed his Master's in Sport Management at the University of San Francisco (Cohort 5). Rich is a Contributor at Forbes' SportsMoney site and writes about sports careers at About.com. His research interests include fan behavior and branding. He has taught Sports Marketing, Sports Business Research and elective courses on Fan...

Education:

PhD, University of Oregon, Master's in Sport Management, University of San Francisco

Kenneth Cortsen

Adjunct Professor
(415) 442-2678

Kenneth Cortsen co-founded the Department of Sport Management at University College of Northern Denmark (UCN). In addition to its Sport Management Program with general admission criteria, UCN Sport Management collaborates with FIFPro World Players' Union in Amsterdam and runs online sport management education for professional athletes from various European countries. Cortsen is also an External Lecturer at DIS, Copenhagen where he teaches sport economics for American elite students from various...

Education:

PhD, Aarhus University, MBA, General Management, Dowling College, MS, Business Economics, Aalborg University, Executive Education, Corporate Social Responsibility, University of California, Berkeley, Executive Education, Strategic Intuition, Columbia University

Tom Davis

Adjunct Professor

Tom Davis enjoys a 25-year track record of success in sports marketing and management. As a sponsorship executive he developed, activated and managed integrated campaigns to fit every budget and strategic objective. He has worked with iconic venues like Staples Center and Giants Stadium, superstar athletes including Peyton Manning and Clayton Kershaw and powerful brands such as EA Sports and DIRECTV to create unique experiences and memorable content. As General Manager of the UCLA Sports...

Education:

Bachelor's degree, Southern Illinois University, Master's degree, Purdue University

William Fusco

Adjunct Professor
(415) 422-2678

Bill Fusco was named Director of Athletics at Sonoma State University in May of 1997 and guided the program into the era of athletic scholarships and the California Collegiate Athletic Association (CCAA). Under his leadership, the Seawolves earned two NCAA Division II national championships (men’s soccer 2002 and men’s golf 2009), eight regional championships and 20 conference championships. Seventy-six student-athletes earned All-American honors the past 20 years. He retired from the...

Education:

MA, Sport & Fitness Management, University of San Francisco, BA, English, University of San Francisco

Michael Gilleran

Adjunct Professor

After serving as the Director of Athletics at Archbishop Riordan High School in San Francisco for four years, Mr. Gilleran now serves as a consultant to the Athletic Department. He previously served as the Executive Director of Santa Clara University Institute for Sports Law and Ethics. Prior to that, Mike served as the commissioner of the West Coast Conference, and has spent over 30 years in the industry of intercollegiate athletics. Mike was a member of the NCAA Enforcement Department from...

Education:

BA, Journalism, Seattle University, 1971, Juris Doctor, Seattle University, 1975, Washington State Bar Examination

Rob Halvaks

Adjunct Professor

Mr. Halvaks teaches the Managing Sport in Dynamic Environment course in Southern California and is the faculty mentor for the Master's Project. He is the Deputy Commissioner and Chief Financial Officer of the Big West Conference and has participated on a number of NCAA governance committees including the Championships and Administration Cabinets and the Playing Rules Oversight Panel. Prior to joining the Big West, Mr. Halvaks served as Associate Executive Director of the Orange County Sports...

Education:

MA, Ohio University, BA, University of Michigan

Laura Hazlett

Adjunct Professor

Laura Hazlett is a talented and strategic executive with an impressive track record on complex projects that involve multiple stakeholder groups. Laura joins KRRC with valuable experience as a COO/CFO. Most relevant to her role here, Laura spent four years as the Chief Financial and Administrative Officer of the California College of Arts (CCA), leading strategy for integrated planning and new initiatives across CCA’s two campuses. Prior to CCA, she was the Chief Financial Officer for Athletics...

Education:

PhD, Finance, University of California, Los Angeles, MS, Economics, University of California, Los Angeles, BA, Mathematics, Arizona State University, BS, Economics, Arizona State University

Casey Leppanen

Adjunct Professor

Casey Leppanen is a strategic marketing, promotions and broadcast executive with a proven track record of creating innovative plans that drive results for sports teams and live events. An Alumnus of the University of San Francisco Sport Management program Casey is currently in his 10th year with sports and live event leader AEG (Anschutz Entertainment Group), Casey serves as Senior Director of Marketing and Broadcasting for the LA Galaxy and StubHub Center overseeing creative/branding,...

Education:

MA, Sport Management; University of San Francisco

Jonathan Lowe

Adjunct Professor

Mr. Lowe is a strategic marketing and promotions professional with over ten years experience in creating dynamic and innovative campaigns for sports teams, live events, music artists and consumer products. Jonathan has created and executed marketing campaigns for its most prized assets in Los Angeles: STAPLES Center, The Los Angeles Kings and The Home Depot Center. In addition, Jonathan has created marketing and promotions campaigns for The Los Angeles Lakers, ten world championship boxing...

Education:

BA, Politics and English, Oberlin College

Stephanie Martin

Adjunct Professor

Ms. Martin is a corporate communications executive with an established reputation of creating and executing high-touch, award-winning communications strategies for global audiences. Stephanie has extensive experience in corporate public relations, internal communications, crisis communications, social media and corporate social responsibility. Most recently, she was chief communications officer for the America's Cup Event Authority, the commercial arm of the 34th America's Cup where she...

Education:

BA, English, Tufts University, MA, Communication Management, University of Southern California

Mark Nagel

Adjunct Professor

Mark Nagel is currently a Professor in Sport and Entertainment Management at the University of South Carolina and the associate director of the College Sport Research Institute. He has taught a variety of graduate courses at USF including Business Development; Research Methods; Revenue Development; and College Sport Finance. Nagel has published a number of textbooks and presented at a variety of conferences around the world. He is an active member of the North American Society for Sport...

Education:

EdD, University of Northern Colorado

Joanne Pasternack

Adjunct Professor

Ms. Pasternack is entering her sixth season as the Director of 49ers Foundation and Community Relations for the San Francisco 49ers. In this role, she oversees all community relations functions for the team, creating and managing high visibility programs based on the 49ers objectives and areas of focus with a particular emphasis on supporting the "RESPECT" Campaign. The Campaign seeks to leverage the power of community involvement to share the importance of respect and its central role in...

Education:

Juris Doctor, Santa Clara University , Undergraduate degree, University of Pennsylvania

Jim Taylor

Adjunct Professor

Jim Taylor is internationally recognized for his work in the psychology of sport. He has been a consultant for the United States and Japanese Ski Teams, the United States Tennis Association, and USA Triathlon, and has worked with professional and Olympic athletes in tennis, skiing, triathlon, football, baseball, cycling, golf, and many other sports. He received his bachelor's degree from Middlebury College and earned his master's and doctorate in Psychology from the University of Colorado. A...

Education:

PhD, Psychology, University of Colorado

Contact Info

San Francisco

Brent R von Forstmeyer, Director of Administration

101 Howard Street San Francisco, CA 94105 (415) 422-2678