MBA 6799 - Spc Topics: International Bus (2)
(International Business elective) Import-export management examines the distinctive issues, current relevant principles, concepts and problems involved in international trade. The goal of the course takes a managerial perspective to assist the student in understanding the basic principles of import-export management and to learn the operational mechanism of trade. Special emphasis will be on practical aspects of export management, and the use of export marketing strategies to achieve a sustainable competitive advantage in international markets. The course objective is to expose the student to the basic elements of international trade in the challenging global economy of the 21st century. Learning Objectives: At the completion of this course, the student will: Apply the basic terms, facts, concepts and theories of import-export management; Demonstrate a thorough understanding of the export-import business environment; Be able to research and identify foreign markets for export of U.S. made products; Be able to prepare and present an export-oriented business plan; Demonstrate a commitment to details and accurate work; Improve proactive managerial discussion skills supported by measurable factual knowledge of the subject matter; Develop ability to work productively with others on assigned group projects and distinguish between hard facts and general opinions. Restricted to Business Administration, Business Administration, Business Administration, and Organization Development majors.