Catalog

BUS 481 - Corporate Event Project Management (4)

The course will do event planning and management through the actual hands-on management of the Annual USF Hospitality Industry Symposium (300+ attendees). Learning activities include understanding the value of meetings, how to incorporate today's technology in an event, strategic planning, registration management, financial/accounting management, marketing and communications, human resources, effective communications with student volunteers, attendees, speaker participants, off and on-site vendors and general event operations. They will establish team goals, negotiate a team contract, create a mission statement and develop the internal corporate culture. This is a capstone course that integrates subjects previously learning in the meetings and events track of the major. Prerequisites: BUS 386 and BUS 486. Restricted to Hospitality Industry Mgmt majors.