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Marketing and Selling -
Catalyze Sales - Help Your Customers Buy Your Products and Services

A Strategic Proficiency Seminar
May 1-2, 2002

Thomas J. Buckholtz, Ph.D.

Synopsis

For marketing and sales executives, managers, and front-line staff.

Close more business sooner by truly satisfying the needs of all your customers' people and personas, including executive, sponsor, buyer, user, and trainer.

Gain Strategic Proficiency techniques and the presenter's "hands-on and world's-biggest information-technology buyer" perspective.

Participants will:

  1. Learn and apply the Strategic Proficiency techniques.
  2. Formulate plans for the success of your customers, companies, colleagues, and careers.
  3. Quantify the benefits inherent in your plans.

Participants will receive the following materials.

  • Seminar handbook.
  • "Information Proficiency: Your Key to the Information Age" (the instructor's book).

Dates: May 1 (Wednesday) 2:30-5:30 pm - May 2 (Thursday) 8:45 am - 1:30 pm

Strategic Proficiency Overview and FAQ

Strategic Proficiency Testimonial:

A USF alum estimated $2 million in potential annual revenue gains by using Strategic Proficiency techniques within her group of fewer than 12 people. She also identified a potential $1 million annual top-line improvement from enhancing inter-organization communication.

(more testimonials)

Registration and Other Information

Location

Enrollment Limits

  • Each seminar will be limited to 20 participants.

Per Person Fees

  • USF Alumni, spouses, and USF sponsored participants - $295.00.
  • Unsponsored participants - $495.

How To Register: Click here or contact Ms. Angela Cerniglio at (415) 422-2511 or by e-mail at cerniglio@usfca.edu

Questions about the program should be directed to Tom Buckholtz at 650-854-7552 or by e-mail beyondinsight@aol.com

Note: Please feel free to enroll in more than one Strategic Proficiency seminar, as listed in the upper-right corner of this web page. The four types of seminars focus on different objectives. Each seminar is based on the Strategic Proficiency techniques. You may want to discuss with the instructor the extent to which you want to enroll in more than one seminar.

For information on lodging and other other events in San Francisco visit Meetings411 on the Web.

Register today!!

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