The USF site uses a basic yet varied palette of colors that is intended to provide users with a diverse set of options for presenting content while reinforcing the USF brand and minimizing clashing color choices. All colors are defined in CSS files and should be easy to select through the CMS.
1. USF green
We have defined USF green for the purposes of this Web site as hex color #00543C.
This color should be used anywhere on the site that calls for USF green or, in fact, any place where a standard green color is desired. It should be the only medium green used on the site. As a rule all links are set in USF green, so it shouldn't be used for standard site text.
2. Complementary color palette
A basic set of colors represents most of the color wheel, using colors which work harmoniously with USF green.
These colors are specified in the general USF CSS document, and can be used as needed on your pages. As a general principle, no more than two or three colors should be used on a page.
3. Specific color options for template elements
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