The University of San Francisco: College of Arts & Sciences
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Created by an All-Star sports business faculty, Collegiate Athletics+ is an online masters program where students graduate with a Master in Collegiate Athletics from the University of San Francisco.
Learn from the senior executives influencing the convergence of college sports, the business world, and digital and social media.

Andy Dolich
‘Management, Leadership’ and ‘Career Development’.
Former Executive Vice President of MLB’s Oakland Athletics, President of the NBA’s Memphis Grizzlies and Golden State Warriors and COO of the NFL’s San Francisco 49ers.

Michael Lynch & Scott Sidwell
‘Sponsorship, Development and Fundraising’

Michael is former Head of Global Sponsorship Marketing at Visa where he was tabbed as one of the 100 Most Powerful People in Sports by The Sporting News.  Scott is the Athletic Director at the University of San Francisco, former Director of Marketing Operations at the New Orleans Saints.

Jamie Zaninovich & Jeremy Howell 
‘College Athletics in a Digital Era’

Jamie is Commissioner, West Coast Conference, former NCAA Division I Men's Basketball Committee member and Sport Business Journal ‘40 under 40’ award recipient. Jeremy is the Collegiate Athletics+ program director and has over 20 years sport management teaching experience.

Ed O’Hara 
‘Digital Branding and Strategic Marketing’

Senior Partner, SME Branding, multiple college sport clients and partners, considered one of the most influential voices in the digital branding industry.

Randy Eccker 
Communication, Creative Services and New Media

Chairman & CEO, Circle Media, respected pioneer with over 25 years experience in the digital technology and sports media industry.

Personal engagement and the agility of online courses provide students with professional development, career management and networking strategies unparalleled in the fast moving world of College Sports. Faculty will engage students directly through an online interactive digital platform, fostering immediacy in a constantly customized learning environment.

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The Time Is Right


The college sports industry has entered a highly dynamic era, evolving at a rapid pace. There is a sea change taking place both on and off campuses throughout the country with increasing demand for real-time trained professional talent with multi-dimensional skills.

The University of San Francisco's location in the midst of the country's innovation capital also opens a unique opportunity for you to engage with emerging companies working in this digital sports and innovation space.

Jump start and advance your career in this highly visible industry. Find out more by requesting information.



Western Association of Schools and Colleges (WASC)
The University of San Francisco is accredited
by the Western Association of Schools and Colleges (WASC).


State Authorization/Registration of Online Programs

Faculty Quotes:

Michael Lynch, Advisory Board & Faculty

“Collegiate Sports is the new battleground for corporate marketers. With budget pressures and rising costs of running successful athletic programs, colleges and universities are more receptive than ever to corporate marketing support. This combination of tremendous need, value and opportunity are the foundation for true corporate sponsorship marketing partnerships.”

Andy Dolich, Director of Career Development & Faculty

"Having spent a major part of my work life in pro sports, I believe that the most exciting career opportunities in the sports world will be found on campuses throughout the country. We've created Collegiate Athletics+ from the ground up to educate the next generation of dynamic leaders in the Collegiate Sports Business."

Jamie Zaninovich, Advisory Board Chair & Faculty

"I'm interested in building things in an innovative way and that is what I love about the culture of San Francisco and Silicon Valley. So the opportunity to create a transformative experience in a highly differentiated way, to train professionals in college athletics and give them a leg up, is very appealing to me."