Communications Technology Management - CTM @ USF

 


Our Goal

Careers for the Information Age

Preparing our Graduates for the Future
USF's Strategic Location

International Recognition

Activities and Events
Meet the Faculty

Our Advisory Board
The Curriculum

Meet the Students
Internships and Careers
Financial Aid and Scholarships   

Contact Us


Our Goal

To give our graduates the knowledge and skills that they need to become leaders in the emerging and converging information, communications, and technology industries.

Careers for the Information Age

In our emerging global digital economy, information and communication technologies (ICT) have become a vital strategic resource. The processing and distribution of information are vital to the competitive strategy of any organization -- to develop new products and services, increase efficiency and productivity, manage operations, and reach target markets.

The ICT industries themselves are evolving and converging, as traditional telecommunications companies begin to offer content, cable companies offer telephone services, and innovators such as Google, Yahoo! and E-Bay combine information services with e-commerce and communications.

Carriers are replacing their voice-only networks, introducing VOIP services, and bundling services including DSL, mobile, and IPTV. These companies seek to offer “solutions” to their customers, partnering with providers of software, hardware, and services along with transport or telecommunication services.

Wireless growth is exploding; globally, there are now more mobile phones than wireline phones, and in the developing world, for most people, their cellphone is their first and only phone. Broadband wireless offers the promise of Internet access virtually anywhere.

Preparing our Graduates for the Future

The Communications Technology Management Program at USF is designed to prepare students for Information Age careers. 

 

Rapid changes in technology, the explosive growth of the Internet, and new and converging communications industries have resulted in phenomenal growth in demand for professionals with combined expertise in business and technology. Users need this expertise to respond to the challenges of increasing efficiency and improving customer service by "working smarter", while hardware and content vendors need business skills as well as technical skills to develop new products and services in an increasingly competitive environment. All of this activity means opportunity for our graduates.

 

As a graduate of CTM@USF, you will have opportunities to work for networking companies, hardware vendors, software companies, consulting firms, and content firms that are providing services for this industry. You may also work for major business users of these technologies and services, and policy and regulatory agencies and consultancies.

Examples of these career opportunities include:

 

  • Business Analysis: The ICT industry business environment is becoming increasingly complex. Examples where Business Analysis will be needed are:

 

    • Mergers & Acquisitions

    • Venture Capital

    • Marketing Trends, Customer Analysis & Pricing

    • Financial Analysis

 

  • Business Restructuring & Process Analysis: As these companies restructure and change their business models, they will need professionals to help them lead projects in a variety of areas:

 

    • Sales & Marketing

    • Finance & Accounting

    • Information Systems

 

  • Sales & Marketing: Sales and Marketing are extremely important roles for incumbent companies that are reinventing themselves and for new  competitors. In fact, many top executives have started their career in sales and marketing. Opportunities include:

 

    • Sales Management

    • Customer Support

    • Marketing Management

    • Marketing Research

 

  • New Product/New Service Design, Analysis, and Implementation: ICT companies are continually striving to develop and implement new services. They need people who have business and technology knowledge and understand new markets.

 

  • Consulting: Consulting firms assist ICT firms with business strategies, analyze trends in the ICT sector, and help users to update and implement ICT support and management services.

 

  • Policy and Regulation: National and state agencies need experts to track changes in the ICT industries and develop new policies that promote competition and extend access. Carriers and service providers need to track policy changes that affect their operations and business opportunities.

USF's Strategic Location

USF is located in one of the world's leading centers for the development and application of information and communication technologies. Silicon Valley is the birthplace of high technology entrepreneurship. The San Francisco Bay Area is the headquarters for many information technology manufacturers, software vendors, wireless and IP service providers, multimedia companies and E-business startups. Here is a list of key high tech companies headquartered in the Bay Area: HighTechCompanies2006.xls.

As the financial center of the West Coast and a major US gateway to Asia and the Pacific, the San Francisco metropolitan area is also the home of many leading-edge, information-intensive user companies in finance, retailing, hospitality, shipping, and the services sector.

International Recognition

The CTM Program has achieved international recognition for the high quality of its innovative curriculum, research activities, and successful careers of its graduates. A major reason for its success is its "real-world" orientation.

  • We provide each student with a solid foundation of good basic management principles in the MBA core curriculum.
  • Our courses contain case studies from ICT companies so that students can learn from real examples.
  • Our faculty bring current business strategy and policy issues into the classroom from our relationships with the business community.
  • Guest speakers from ICT companies visit classes to discuss the issues they face each day and how they handle them.
  • We offer a major focus on international business and policy issues, and have contacts with key international organizations.

We bring faculty research into the classroom and involve our students in research projects.

Activities, News and Events
 

Here are some recent activities, news and events where faculty and students in the CTM Program have been involved:
 

10th Anniversary of the E-Rate Program

This week marks the 10th anniversary of the E-Rate program, which provides discounted access to the Internet for schools, libraries, and rural health centers. You can read the letter from the Benton Foundation to Secretary of Education Spellings, Secretary of Commerce Gutierrez and FCC Chairman Kevin Martin, citing Prof Hudson's paper for the Foundation on the impact of the E-Rate.

Pacific Telecommunications Conference

 

Several students from USF have attended PTC in Honolulu where Prof Heather Hudson was a speaker. Prof Hudson is also Chair of PTC's Research Committee and Vice-Chair of its Advisory Council. To see a couple of pictures taken at the PTC click here.

 

International Telecommunication Union's World Telecom in Hong Kong

 

Prof Hudson was a speaker at this event - the largest global communications conference and exhibition. She also met with alumni of the USF CTM program.

 

Free WiFi for San Francisco

 

Read Prof Hudson's article on why the EarthLink/Google WiFi project for San Francisco should be approved. You can also read more about the project here. You can also listen to a presentation by Google recorded by the USF MBA Podcast.


Meet the Faculty

 

Professor Heather E. Hudson is Director of the Information and Communications Technology Management Program. Dr. Hudson received her Ph.D. in Communications Research from Stanford University. Her career has combined teaching, research, and professional experience in ICT applications, planning, evaluation and policy. She has consulted for numerous communications firms,  international agencies, nonprofit organizations and government agencies, and has planned or evaluated telecommunications projects in more than 50 countries.

Among her key books are:
 

From Rural Village to Global Village: Telecommunications for Development in the Information Age

Global Connections: International Telecommunications Infrastructure and Policy

Electronic Byways: State Policies for Rural Development Through Telecommunications
Communications Satellites: Their Development and Impact

Rural America in the Information Age: Telecommunications Policy for Rural Development 

When Telephones Reach the Village: The Role of Telecommunications in Rural Development

Read more about Prof. Hudson here.



Professor J.P. Allen received his Ph.D. in Information and Computer Science from the University of California at Irvine.  He has taught all over the world and brings an international prospective to his courses.  "J.P." as his students call him brings excitement and a wealth of knowledge to the classroom. 

Some of Prof. Allen's publications:

  • "Value conflicts in enterprise-wide systems."  Information Technology & People (forthcoming, special issue celebrating the work of Rob Kling).

  • "The Social Analysis of Ubiquitous IT."  In Challenges for the Citizen of the Information Society:  Proceedings of ETHICOMP 2004, Syros, Greece, April 2004.

  • "Digital gaming:  Organizing for sustainable innovation" (with Jeffrey Kim).  In IT Innovation for Adaptability and Competitiveness:  IFIP Working Group 8.6 Conference, Leixlip, Ireland, June 2004.

  • "Redefining the network: Enrollment strategies in the PDA industry."  Information Technology & People  (special issue on Actor Network Theory and Information Systems), vol. 17, no. 2 (2004).

  • "The evolution of new mobile applications:  A sociotechnical perspective."  International Journal of Electronic Commerce, vol. 8, no. 1 (Fall, 2003).

  • "Broadband and mobile opportunities:  A socio-technical perspective."  Journal of Information Technology, vol. 18 (June, 2003)

    Read more about Prof. Allen here.

  • Supporting Information Systems Faculty

     Prof Steven Alter
     Prof Alev Efendioglu
     Prof Stephen Morris

    The faculty of the School of Business and Management has a wide range of expertise that enables students to combine studies of Information and Communication Technologies Management with the study of Entrepreneurship, Finance, Marketing, Management, and International Business.

    Adjunct faculty from the ICT industry, service providers, major end users, consulting firms and government agencies also lecture in the Program.

    Our Advisory Board

    The CTM Program has a top-notch Advisory Board of high level executives and professionals from ICT companies, consulting firms and users who are very active in the Program. The Advisory Board Members advise the dean and the director of the program.

    Joe Bonocore

    Impresa Technologies, Inc.
    Keith Bergelt IPI Financial Services
    John Bischoff IBM
    Gerald Brady Siemens Information & Communication Mobile LLC
    Thomas Buckholtz Direct Outcomes
    Hank Carabelli PacWest Telecom, Inc.
    Phil Cassou IBM Global Services
    Dee Copelan Consultant, formarly COVAD
    Keith Felton California Casualty Management Co.
    George Hara DEFTA Partners
    Graham Holmes Cisco Systems
    Ray Horak The Context Corporation
    Ferdo Ivanek Communications Research
    Natan Katzman A La Carte Communications

    Fred Kitson

    Motorola Labs

    Richard Marin

    Sun Microsystems
    George McGregor HP
    Laurie Miller AT&T
    Anthony Navarra Globalstar
    Paul Rudnick E-Global Call Solutions
    Gerald Varcak Bank of America Managed Services

    Jonathan Visbal

    Spencer Stuart

    The Curriculum

    The Program prepares students for careers in communications and IT management, marketing, strategic planning, public-policy analysis, and consulting. No technical background is required, but students must be prepared to learn basic technical concepts. Those with technical backgrounds may choose electives that integrate their technical skills with management and planning expertise. Several  CTM courses are offered (three courses are required for a Concentration in the MBA Program):

    MBA 651 Information and Communication Technologies in Business (3)
    Overview of the field including basic technical concepts and terminology in voice and data communications; convergence of telecommunications and information technologies; industry trends; applications of telecommunications for strategic advantage in business and organizations.

    MBA 653 International Communications Industries and Trends (3)
    Structure of the telecommunications sector in selected countries; trends in privatization, liberalization and deregulation; the role of telecommunications in socioeconomic development; new technologies and services for international telecommunications; business applications of global networks.

    MBA 654 Communications Technology Policy and Strategy (3)
    The structure and evolution of the US telecommunications industry including common carriers, the equipment industry, and value added services; the new competitive environment following the Telecommunications Act; policy making at the federal and state levels; current issues and implications for the industry, corporate users, and consumers.

    MBA 659 Special Topics in Communications and Technology Management (3)
    Designed to provide timely and in-depth analysis of current trends in new technologies and services in the telecommunications industry. Examples include satellite communications, new wireless services, computer-telephony integration, electronic commerce, converging technologies: innovation and corporate strategies, etc.

    MBA 683 New Internet Business Applications: E-Business Technology (3)

    Learn how to set up, use, and evaluate the business value of new Internet business applications. Disruptive, game-changing yet relatively simple techs. Including web presence and search-engine optimization, blogs with keyword ads, wikis, online surveys, storefront and payments, hosting, content management, open source and LAMP stack, ASP and Software as a Service offerings.

    (counts for CTM and Entrepreneurship)

    You may also combine CTM electives with another area of emphasis in Entrepreneurship, Finance, Marketing, Management or International Business.

    USF also offers an MA in Economics with a concentration in Communication Technologies Management and a non-degree Certificate Program.

    Meet the Students and Alumni

    The students in the CTM Program have diverse backgrounds. Part-time students may already be working in the telecommunications field in the Bay Area. Full-time students come from many different parts of the world, in addition to the United States, and have undergraduate degrees in fields ranging from humanities to business to engineering. Their varied backgrounds enrich the educational experience at USF.

    Some comments from our graduates:

    "Looking for a fast track career in the exciting field of high tech?  Look no further.  The Communications Tech Mgmt Program provides you with the much needed basics on the various types of communications technologies and lays the groundwork on how these form the basis of communications today.  With convergence in IT and Telecommunications a reality today, this program shouldn't be overlooked.  Particularly if you are seeking a career in the field of wireless communications, information technology and broadband networks. I was able to use my USF MBA to develop a high tech marketing career with companies in Hong Kong and China." - Grace Ma (Canada)

    "I gained many great benefits from the USF Telecom Program:

    • A knowledgeable and well-connected professor who is always there to be your mentor during your telecom career
    • An understanding of cutting-edge technologies and their business cases
    • An understanding of the interrelationship of telecom and the global economy
    • An opportunity to network with industry professionals in an academic setting.Min Yi (China)


    "Thanks to the Telecommunications Program at USF, I gained a better understanding of the technological forces and the business strategies at work in the telecommunications industry-- on both a national and international basis. This was invaluable after graduation when I begin work as a telecommunications industry analyst. As a non-technical student with a liberal arts background, I appreciate the fact that this program was available to me. Other telecommunications programs seemed to emphasize the engineering over the business aspects, which, while valuable, was not was I was looking for." - Meg Arnold (US)

    "As an international student with an engineering background, I was pleased to be part of the USF MBA Telecommunications Program because it offered me a unique exposure to new information and telecommunications technology. The close link between the faculty and the industry allowed me to find a valuable internship in the cellular industry. Thanks to this internship, I will be able to pursue my career in the same company as a technical process manager after graduation." - Axelle Rechencq (France)

    "One of the most important things that I have learned here at the Masagung School of Business is that nothing is for certain in the business world today, and that current knowledge and business practice will be out of date before tomorrow arrives. The main tool for managing the enormous change going in companies everywhere right now is telecommunications. USF's telecommunications program will ensure that I will reenter the business world fully prepared to aid my future employer in understanding and taking advantage of the strategic benefits available to forward thinking users of telecommunications." - Jostein Stokkan (Norway)

    "The Telecommunications program is quite challenging to students, including myself, who have a little or no experience in telecommunications technologies. Yet, classes are exciting because I have learned the technologies implying many business opportunities. Studying telecommunications from a technical and business perspective, I hope I will be ready to capture emerging business trends in Japan." - Yasushi Fukada (Japan)

    "The Telecom Major as part of the USF MBA program has given me all of the right tools to be successful in the fast growing telecommunications industry. The combination of Technology and Industry Trends with Business skills directly enabled me to advance my career more quickly immediately after leaving USF, and continues to help me learn and grow today." - Mark Abrams (US)

    "USF's Telecom MBA helped me refine skills as a manager within the Information Technology industry, and helped me to advance my career within the Telecommunications field. The most exciting changes for the information economy are yet to come, and highly dependent upon changes in areas such as mobile telecom. USF's unique program is well-equipped to provide business people with the tools to understand and manage these awesome changes." - David Fraser (US)

    "I was a Computer Information Technology student with strong IT work background.  The Telecommunications program was one of the first such programs that I ran across in my MBA degree research that fit exactly what I wanted.  The Telecom program rounded out my IT background by introducing me to telecom industry and policy considerations.  Even though I currently do not work in the telecom industry, the knowledge gained from this program helps to give me a measure of confidence and credibility in IT projects that include telecom components, especially in negotiations with telecom vendors!" - Darlene Leong (US)

    Internships & Careers

    Internships

    We provide internship opportunities for our students with high tech companies looking for assistance on projects using our students' skills and knowledge. Here are comments from recent interns:

     

    My Internship at IBM

     I am doing an internship at IBM as Operations Specialist. The workplace is very productive, and IBM is big time on providing the best possible work-life balance to its employees. I have two supervisors and one manager, all of them are very supportive and encouraging.

    I am assigned multiple projects from time to time, which are related to business process re-engineering, competitive market analysis, preparing a jump start guide for new hires in Websphere Education, data mining to measure performance of the Websphere Education business unit. I support and administer tasks related to the full life cycle of class delivery to clients from sale, contract, delivery, customer satisfaction, post sale and resale. In order to develop more skills related to IBM’s business requirements I have also been trained on using their business process modeling software called Websphere Modeler.

    Apart from the daily office routine work I also play lead roles in volunteer activities in my office.  

    Gaurav Rana

    MBA Candidate-Communication Technology Management

    McGowan Scholar

    University of San Francisco

    My Internship at HP

    My summer internship at HP was a great learning experience.

    Prior to coming to USF I worked for mobile and wireline network operators, and I was looking for an internship opportunity that would allow me to further deepen my knowledge of this industry. Joining HP OpenCall, the business unit that delivers HP’s solutions for wireless, wireline and converged communications networks, was a perfect fit for me.

    In condensed timeframe I had an opportunity to participate in several projects, including go-to-market strategy for a technology innovation, a new business opportunity evaluation and a process improvement. All of them were challenging but very rewarding and greatly relevant for my MBA.

    I’ve learned a lot from the very experienced, diverse and fun people I was working with. And collaboration not only with the local team but also experience being a part of a virtual team let me to expand my professional network.

    Internship at HP was an excellent part of my MBA program. It enabled me to use in practice concepts learned in the classroom and gave me fresh inspirations for my second-year classes. Professionally and personally this summer internship was a superb experience.

    Urszula Ladniak

    MBA Candidate

    Dean’s Fellow, USF

    My Internship at HP

    Sometimes you just have to be in the right place at the right time. During our Spring 06 semester, I put together a survey to the USF MBA students to find their interests on technology, future career paths and ask for their vote for a new Telecom Program name. When I presented the results during an Advisory Board Meeting, I was invited by an executive from HP to join his team during summer.

    I worked for 2 months assessing the best business opportunities for HP in Asia. I had to talk with people in India, China, Korea, Japan, Singapore and even Australia. With classes in the evenings it was a difficult to schedule conference calls.

    One of the best moments of the internship was when I had the opportunity to meet HP’s CEO Mark Hurd during an All Employee Meeting in Cupertino. It’s not every day that you get the chance to interact with the leader of the #11 company in the Fortune 500 ranking.

    In the end it a very positive balance – I finished my 2 months assignment within a single month and several of the employees that I interacted with thought that I was a regular HP employee.

    Tiago Alves

    MBA Candidate – Communications Technology Management

    Fulbright Scholar

    Dean’s Fellow, USF

     

    Careers

    From a high tech entrepreneur who hired several of our interns:

    “USF MBA students in telecommunications were working for one of my ventures where we needed to come up with a business model for a satellite communications network service. They were all very smart out-of-the-box thinkers, with previous real-world international experience. With them having these critical skills, we could stay focused on the core task.
    I was particularly impressed with their ability to develop solutions that matched what is technically feasible with what makes economic sense.”


    Graduates of the CTM Program have been hired by major vendors, service providers, users and consulting firms, including the following:

     

    Accenture Jamcracker
    Adobe Systems Jardine Matheson
    Advanced Fibre - Tellabs KPMG
    American Express Lucent
    Apple Computer MCI
    Arthur D. Little MFS
    AT&T Motorola 
    Bank of America Nortel
    Bay Networks - Nortel NTT
    Bayantel Oracle
    Booz, Allen & Hamilton RHK Consulting
    British Telecom Ross Stores
    Cellular One  SBC – at&t
    Citicorp

    Sequel

    Commerce One Silicon Valley Group
    CurrentTV

    Sirius

    Deloitte and Touche Singapore Telecom
    Deutsche Telekom

    Skynet

    DHL

    Slam Dunk Networks

    Digicron

    Telia

    Digitel Telus
    Harbinger Verilink
    Harper Group

    Verisign

    Harris DTS Visa International 
    iBasis Vodafone
    IBM

    WebTV

    Innovation    
    Intel     


     

       
    Financial Aid & Scholarships

    Several sources of scholarships and financial aid exist for USF MBA Telecom students.

    McGowan Scholarship

    The McGowan Scholarship is awarded to a student doing the CTM emphasis, with support from the William G. McGowan Charitable Fund, in memory of Bill McGowan, founder of MCI. Students may apply after completing at least one semester in the MBA Program. Scholarships cover full second year tuition to complete the MBA and require 10 hours a week of support to the CTM program.

    Dean's Graduate Fellowships

    The Graduate School of Management offers a limited number of research fellowships to MBA students. These fellowships include 50 percent of tuition and a $1,000 stipend each semester. In exchange, Graduate Fellows are required to provide 140 hours of research support to a SOBAM faculty member each semester.

    Contact Us

    E-mail telecom@usfca.edu
    Tel +1 (415) 422-2504
    Fax +1 (415) 422-2502
    Address Communications Technology Management
    School of Business and Management
    University of San Francisco
    2130 Fulton Street
    San Francisco, CA 94117-1080

     

    Site Map | USF Home | Webmaster
      


    Educating minds and hearts to change the world

    The University of San Francisco | Contact Us
    2130 Fulton Street San Francisco, CA 94117-1080